{"id":19442,"date":"2019-11-14T03:20:00","date_gmt":"2019-11-14T03:20:00","guid":{"rendered":"https:\/\/translatebyhumans.com\/?p=19442"},"modified":"2022-01-31T11:15:19","modified_gmt":"2022-01-31T11:15:19","slug":"5-industries-that-are-winning-over-their-audiences-with-subtitles","status":"publish","type":"post","link":"https:\/\/translatebyhumans.com\/blog\/5-industries-that-are-winning-over-their-audiences-with-subtitles\/","title":{"rendered":"5 Industries That Are Winning Over Their Audiences with Subtitles"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"19442\" class=\"elementor elementor-19442\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-546a6732 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"546a6732\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2a313ca7 tbh-share-icon\" data-id=\"2a313ca7\" data-element_type=\"column\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1467de9d\" data-id=\"1467de9d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-353808e elementor-widget elementor-widget-tbhtheme-category-listing\" data-id=\"353808e\" data-element_type=\"widget\" data-widget_type=\"tbhtheme-category-listing.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<ul class=\"tbh-category-listing\"><li style=\"background-image: url(https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/05\/subtitling-tag.jpg)\"><a href=\"https:\/\/translatebyhumans.com\/blog\/category\/subtitling\/\">Subtitling<\/a><\/li><\/ul>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e07bcfc tbh-author-info elementor-widget elementor-widget-post-info\" data-id=\"4e07bcfc\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/translatebyhumans.com\/wp-content\/plugins\/elementor\/assets\/css\/widget-icon-list.min.css\"><link rel=\"stylesheet\" href=\"https:\/\/translatebyhumans.com\/wp-content\/plugins\/elementor-pro\/assets\/css\/widget-theme-elements.min.css\">\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-a165090 elementor-inline-item\" itemprop=\"author\">\n\t\t\t\t\t\t<a href=\"https:\/\/translatebyhumans.com\/blog\/author\/aarohi\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"elementor-avatar\" src=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/05\/Aarohi-150x150.png\" alt=\"Picture of Aarohi Pathak\" loading=\"lazy\">\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-author\">\n\t\t\t\t\t\t\t\t\t\tAarohi Pathak\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-47b2da2 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/translatebyhumans.com\/2019\/11\/14\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>November 14, 2019<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39497878 elementor-widget elementor-widget-text-editor\" data-id=\"39497878\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>A few months ago, the following tweet from @deafgirly (also known as Deafinitely Girly) received close to 73,000 likes and 69,000 retweets.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e845fa8 elementor-widget elementor-widget-html\" data-id=\"e845fa8\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<blockquote class=\"twitter-tweet tw-align-center\" data-lang=\"en\"><p lang=\"en\" dir=\"ltr\">Subtitles aren't just for deaf people. Lots of my hearing friends use them, too. If you're hearing and find yourself using subtitles on Netflix and TV and would quite like them at the cinema, please retweet to help normalise their presence! Big thanks <a href=\"https:\/\/twitter.com\/hashtag\/DeafAwarenessWeek?src=hash&amp;ref_src=twsrc%5Etfw\">#DeafAwarenessWeek<\/a><\/p>\u2014 Deafinitely Girly (@deafgirly) <a href=\"https:\/\/twitter.com\/deafgirly\/status\/1126053718426886144?ref_src=twsrc%5Etfw\">May 8, 2019<\/a><\/blockquote><script async=\"\" src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ab8f100 elementor-widget elementor-widget-text-editor\" data-id=\"ab8f100\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The tweet mentioned above reflects the appreciation viewers and consumers are showing for subtitles in today\u2019s world. We\u2019ve come a long way from failing to understand foreign videos to appreciating linguistically diverse visual content and using\u00a0<a href=\"https:\/\/translatebyhumans.com\/en\/services\/subtitling\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">subtitling services<\/a>\u00a0of skilled experts.<br \/><br \/>For decades, subtitles and captions were an under-appreciated and mostly ignored art form for brands. Their necessity was addressed and fulfilled only when it came to foreign films and documentaries. Then, hard-of-hearing communities came forward demanding the \u2018right to accessibility,\u2019 and now, most video production in the USA and Europe require subtitles for hard-of-hearing, by law.<br \/><br \/>In the previous article of this series, we talked about the\u00a0<a href=\"https:\/\/translatebyhumans.com\/blog\/decoding-the-art-of-subtitling\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">art of subtitling<\/a>\u00a0and why it is an essential part of the video production process. While you may understand why your videos need subtitles, you may still be unsure about how relevant they will be for your industry.<br \/><br \/>Here are 5 industries wherein brands are greatly benefiting from adding subtitles to their videos:<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21ffab79 elementor-widget elementor-widget-heading\" data-id=\"21ffab79\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h3 class=\"elementor-heading-title elementor-size-default\">Subtitling for Travel &amp; Hospitality<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f39827b elementor-widget elementor-widget-text-editor\" data-id=\"f39827b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The travel and hospitality industry has been churning out excellent videos about food, culture, and lifestyle, as can be seen on social media accounts of many famous travel brands and influencers. Its sub-industries have been benefiting greatly from videos, too:<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-573fb0be elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"573fb0be\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"8.659\" height=\"7.55\" viewBox=\"0 0 8.659 7.55\"><path id=\"Path_172\" data-name=\"Path 172\" d=\"M941.947,1737.436a5.215,5.215,0,0,1-4.125,5.129,4.17,4.17,0,0,1-4.278-2.483,3.363,3.363,0,0,1-.147-.434,3.178,3.178,0,0,1-.1-.987c.11-2.23,2.4-3.647,4.476-3.6,2.452.051,4.221.274,4.178,2.379\" transform=\"translate(-933.289 -1735.056)\" fill=\"#271ac6\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Transportation \u2013 airlines, railways, etc.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"8.659\" height=\"7.55\" viewBox=\"0 0 8.659 7.55\"><path id=\"Path_172\" data-name=\"Path 172\" d=\"M941.947,1737.436a5.215,5.215,0,0,1-4.125,5.129,4.17,4.17,0,0,1-4.278-2.483,3.363,3.363,0,0,1-.147-.434,3.178,3.178,0,0,1-.1-.987c.11-2.23,2.4-3.647,4.476-3.6,2.452.051,4.221.274,4.178,2.379\" transform=\"translate(-933.289 -1735.056)\" fill=\"#271ac6\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Hotels\/Accommodation<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"8.659\" height=\"7.55\" viewBox=\"0 0 8.659 7.55\"><path id=\"Path_172\" data-name=\"Path 172\" d=\"M941.947,1737.436a5.215,5.215,0,0,1-4.125,5.129,4.17,4.17,0,0,1-4.278-2.483,3.363,3.363,0,0,1-.147-.434,3.178,3.178,0,0,1-.1-.987c.11-2.23,2.4-3.647,4.476-3.6,2.452.051,4.221.274,4.178,2.379\" transform=\"translate(-933.289 -1735.056)\" fill=\"#271ac6\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Travel agencies<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"8.659\" height=\"7.55\" viewBox=\"0 0 8.659 7.55\"><path id=\"Path_172\" data-name=\"Path 172\" d=\"M941.947,1737.436a5.215,5.215,0,0,1-4.125,5.129,4.17,4.17,0,0,1-4.278-2.483,3.363,3.363,0,0,1-.147-.434,3.178,3.178,0,0,1-.1-.987c.11-2.23,2.4-3.647,4.476-3.6,2.452.051,4.221.274,4.178,2.379\" transform=\"translate(-933.289 -1735.056)\" fill=\"#271ac6\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Luxury brands like luggage, travel accessories, etc.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fb8fae2 elementor-widget elementor-widget-text-editor\" data-id=\"1fb8fae2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>If your brand is a part of the travel industry, you are most definitely catering to customers from various cultures, countries, and linguistic groups. Adding multilingual subtitles to your videos is an excellent way of targeting your potential customers speaking different languages and also those who aren\u2019t native speakers of your language.\u00a0<\/p><p>You can utilise subtitles for:<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6582673 elementor-widget elementor-widget-heading\" data-id=\"6582673\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Promotional videos for social media<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a04e241 elementor-widget elementor-widget-text-editor\" data-id=\"a04e241\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Keeping in mind their linguistically diverse customer base, Airbnb released a video introducing their premium service Airbnb Plus in multiple foreign language subtitles \u2013 including Spanish, Italian, Portuguese (Brazil), and Chinese.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e142a0a elementor-widget elementor-widget-image\" data-id=\"e142a0a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"495\" src=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/screenshot-www.airbnb.co_.in-2019.11.14-13_38_53-1024x633.png\" class=\"attachment-large size-large wp-image-2556\" alt=\"Airbnb Plus video multilingual subtitles\" srcset=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/screenshot-www.airbnb.co_.in-2019.11.14-13_38_53-1024x633.png 1024w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/screenshot-www.airbnb.co_.in-2019.11.14-13_38_53-300x185.png 300w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/screenshot-www.airbnb.co_.in-2019.11.14-13_38_53-768x474.png 768w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/screenshot-www.airbnb.co_.in-2019.11.14-13_38_53.png 1282w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9543e8f elementor-widget elementor-widget-text-editor\" data-id=\"9543e8f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>When you add multilingual subtitles to promotional videos introducing a new product or service, you\u2019ll avoid limiting your video\u2019s social media audience to a select few who are fluent in English.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb9d0eb elementor-widget elementor-widget-heading\" data-id=\"fb9d0eb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Informative videos about travel destinations\n<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4348f10 elementor-widget elementor-widget-text-editor\" data-id=\"4348f10\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Many brands that have travel websites and products share travel-related information to help their customers plan their itinerary, learn about their travel destinations, the culture prevalent in that region, and of course, traditional cuisine.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03f08a3 elementor-widget elementor-widget-heading\" data-id=\"03f08a3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Travel documentaries<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1aaca0d elementor-widget elementor-widget-text-editor\" data-id=\"1aaca0d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>This is a prevalent form of video content in the travel industry as it gives the viewer a realistic perspective of a traveller, destination, or a prevalent issue related to the people who live in that region.<\/p><p>For instance, this travel documentary available on Netflix tells you about the world\u2019s most celebrated sushi chef.\u00a0<em>Jiro Dreams\u00a0of Sushi<\/em>\u00a0follows 85-year-old Jiro Ono\u2019s journey of heading a humble, 10-seater restaurant in Tokyo that was awarded a three-star Michelin Guide rating.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7682ae15 elementor-widget elementor-widget-video\" data-id=\"7682ae15\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/I1UDS2kgqY8&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-widget-video .elementor-widget-container{overflow:hidden;transform:translateZ(0)}.elementor-widget-video .elementor-wrapper{aspect-ratio:var(--video-aspect-ratio)}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{height:100%;width:100%;display:flex;border:none;background-color:#000}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-wrapper{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .elementor-open-inline .elementor-custom-embed-image-overlay{position:absolute;top:0;right:0;bottom:0;left:0;background-size:cover;background-position:50%}.elementor-widget-video .elementor-custom-embed-image-overlay{cursor:pointer;text-align:center}.elementor-widget-video .elementor-custom-embed-image-overlay:hover .elementor-custom-embed-play i{opacity:1}.elementor-widget-video .elementor-custom-embed-image-overlay img{display:block;width:100%;aspect-ratio:var(--video-aspect-ratio);-o-object-fit:cover;object-fit:cover;-o-object-position:center center;object-position:center center}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-custom-embed-image-overlay{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-custom-embed-image-overlay img{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .e-hosted-video .elementor-video{-o-object-fit:cover;object-fit:cover}.e-con-inner>.elementor-widget-video,.e-con>.elementor-widget-video{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c9947b5 elementor-widget elementor-widget-heading\" data-id=\"c9947b5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Subtitling for eLearning<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f8fe1e9 elementor-widget elementor-widget-text-editor\" data-id=\"f8fe1e9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Given its dependability on visual content, the eLearning industry has been quick to appreciate the art of subtitling. Many popular eLearning web and mobile applications add subtitles to their videos, adding to the experience of audio-visual learning. There are many convincing reasons\u00a0<a href=\"https:\/\/translatebyhumans.com\/blog\/subtitling-for-elearning\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">why your online video courses must have subtitles<\/a>:<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4c108a elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"f4c108a\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"8.659\" height=\"7.55\" viewBox=\"0 0 8.659 7.55\"><path id=\"Path_172\" data-name=\"Path 172\" d=\"M941.947,1737.436a5.215,5.215,0,0,1-4.125,5.129,4.17,4.17,0,0,1-4.278-2.483,3.363,3.363,0,0,1-.147-.434,3.178,3.178,0,0,1-.1-.987c.11-2.23,2.4-3.647,4.476-3.6,2.452.051,4.221.274,4.178,2.379\" transform=\"translate(-933.289 -1735.056)\" fill=\"#271ac6\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Subtitles compensate for poor audio quality<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"8.659\" height=\"7.55\" viewBox=\"0 0 8.659 7.55\"><path id=\"Path_172\" data-name=\"Path 172\" d=\"M941.947,1737.436a5.215,5.215,0,0,1-4.125,5.129,4.17,4.17,0,0,1-4.278-2.483,3.363,3.363,0,0,1-.147-.434,3.178,3.178,0,0,1-.1-.987c.11-2.23,2.4-3.647,4.476-3.6,2.452.051,4.221.274,4.178,2.379\" transform=\"translate(-933.289 -1735.056)\" fill=\"#271ac6\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">They help specially-abled students (including the hard-of-hearing and those with dyslexia) learn more effectively.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"8.659\" height=\"7.55\" viewBox=\"0 0 8.659 7.55\"><path id=\"Path_172\" data-name=\"Path 172\" d=\"M941.947,1737.436a5.215,5.215,0,0,1-4.125,5.129,4.17,4.17,0,0,1-4.278-2.483,3.363,3.363,0,0,1-.147-.434,3.178,3.178,0,0,1-.1-.987c.11-2.23,2.4-3.647,4.476-3.6,2.452.051,4.221.274,4.178,2.379\" transform=\"translate(-933.289 -1735.056)\" fill=\"#271ac6\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">The text in subtitle files can be crawled and indexed by search engines in the search results for relevant keywords.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bfba0b9 elementor-widget elementor-widget-heading\" data-id=\"bfba0b9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Recorded Lectures<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b87eb3 elementor-widget elementor-widget-text-editor\" data-id=\"9b87eb3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>While a considerable number of students today would prefer learning through videos, the power of text cannot be ignored. When combined with visuals, text (in the form of subtitles) can improve the retention of information. Also, subtitles in recorded lectures help students comprehend strong accents.<br \/><br \/>Take, for instance,\u00a0<a href=\"https:\/\/www.coursera.org\/lecture\/learning-how-to-learn\/terrence-sejnowski-and-barbara-oakley-introduction-to-1bYD5\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">this recorded lecture<\/a>, which is a part of Coursera\u2019s courses about \u2018learning.\u2019<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4c8f3dc elementor-widget elementor-widget-image\" data-id=\"4c8f3dc\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"587\" src=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/screenshot-www.coursera.org-2019.11.14-13_51_04-1.png\" class=\"attachment-large size-large wp-image-2553\" alt=\"Multilingual subtitles Coursera course\" srcset=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/screenshot-www.coursera.org-2019.11.14-13_51_04-1.png 1022w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/screenshot-www.coursera.org-2019.11.14-13_51_04-1-300x220.png 300w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/screenshot-www.coursera.org-2019.11.14-13_51_04-1-768x564.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb590df elementor-widget elementor-widget-text-editor\" data-id=\"eb590df\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>It\u2019s been subtitled in an impressive number of languages (close to 45) to help students of all ages, and linguistic capabilities effectively take lectures and courses.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0b174f elementor-widget elementor-widget-heading\" data-id=\"e0b174f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Summaries<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e382d7 elementor-widget elementor-widget-text-editor\" data-id=\"2e382d7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Before any student signs up for a course, he\/she would like to check out the summary of the course or a particular module to understand what exactly it covers.<br \/><br \/>This Coursera course summary presented by the\u00a0<a href=\"https:\/\/www.coursera.org\/lecture\/language-theories\/course-summary-video-EPyCb\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Arizona State University<\/a>\u00a0is subtitled in Chinese (simplified) and Spanish, considering that a large part of those wanting to learn English would be native speakers of these languages.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6036b9a elementor-widget elementor-widget-image\" data-id=\"6036b9a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"622\" src=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/screenshot-www.coursera.org-2019.11.14-13_54_58.png\" class=\"attachment-large size-large wp-image-2552\" alt=\"Multilingual subtitles for online video courses\" srcset=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/screenshot-www.coursera.org-2019.11.14-13_54_58.png 1014w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/screenshot-www.coursera.org-2019.11.14-13_54_58-300x233.png 300w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/screenshot-www.coursera.org-2019.11.14-13_54_58-768x597.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5cabfa elementor-widget elementor-widget-heading\" data-id=\"c5cabfa\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Subtitling for the Medicine &amp; Healthcare Industry<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63eafa2 elementor-widget elementor-widget-text-editor\" data-id=\"63eafa2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The medicine and healthcare industry\u2019s foray into visual content is with videos about the benefits of various health and hygiene products and services. Meanwhile, health departments and government health organisations operating across the world have been taking advantage of the visual medium to promote knowledge sharing and awareness.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-986dfd4 elementor-widget elementor-widget-heading\" data-id=\"986dfd4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Informative videos about health awareness, diseases, etc.<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c4710c4 elementor-widget elementor-widget-text-editor\" data-id=\"c4710c4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>When it comes to spreading awareness about diseases, health issues, and medical care communities, videos are the best medium. The audio-visual medium does not only help viewers grasp information quickly but also makes them connect with it at a more personal level (say, fictionalised accounts of patients).<\/p><p>For such videos to create an impact, it\u2019s essential that they conquer the language gap. TED ensured that Sangu Delle\u2019s message about mental health reached viewers who spoke 33 different languages.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99c27cf elementor-widget elementor-widget-video\" data-id=\"99c27cf\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/BvpmZktlBFs&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-675a033 elementor-widget elementor-widget-heading\" data-id=\"675a033\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Medical training & instructional videos<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9400cdb elementor-widget elementor-widget-text-editor\" data-id=\"9400cdb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>While such videos usually manage to depict real-life situations well (either through animated characters or actors), the visualisation can be misinterpreted by those viewers who aren\u2019t fluent in the source language.<\/p><p>This video instructing viewers about how to perform CPR has been subtitled in multiple languages, including Japanese, Russian, and Indonesian, to help native speakers of those languages correctly follow the instructions.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e7f513b elementor-widget elementor-widget-video\" data-id=\"e7f513b\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/hizBdM1Ob68&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d72645f elementor-widget elementor-widget-heading\" data-id=\"d72645f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Subtitling for the Technical &amp; Engineering Industry<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-429ff63 elementor-widget elementor-widget-text-editor\" data-id=\"429ff63\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>All the technological advancements we\u2019re witnessing today are making the world smaller, mainly by increasing everyone\u2019s accessibility to information through mobile devices. However, how do you make your product genuinely accessible to consumers residing in all parts of the world? Answer \u2013 by sounding \u2018familiar\u2019 and talking to them in their language.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8752763 elementor-widget elementor-widget-heading\" data-id=\"8752763\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Informative videos explaining the working of machines & products<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0d9238 elementor-widget elementor-widget-text-editor\" data-id=\"e0d9238\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A video depicting the working of a machine or product is more \u2018show\u2019 and less \u2018tell.\u2019 It\u2019s quite natural for your viewers to become so focused on the visuals that they miss out on a couple of words and, ultimately, lose the context of the video.<br \/><br \/>Enter subtitles. They ensure your viewers don\u2019t miss out on anything and understand the concept completely.<br \/><br \/>Try watching the product video of Crowdsource by Google without and then, with subtitles in your native language. We bet you\u2019ll feel more confident explaining the content of the video in the latter case.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fcd9ee elementor-widget elementor-widget-video\" data-id=\"6fcd9ee\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/oLTNtvIHJ7M&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c71ad07 elementor-widget elementor-widget-heading\" data-id=\"c71ad07\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Product videos and tutorials<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-991a77a elementor-widget elementor-widget-text-editor\" data-id=\"991a77a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Any video describing the features of your product, its benefits, or showing viewers the best ways to use the product creates a significant impact with subtitles. The audio complementing such videos usually include technical jargon, which the viewers must understand well to make the decision of subscribing to or buying the product.<br \/><br \/>The German automobile giant Mercedes-Benz stayed true to its roots by adding German subtitles to this video showing its unique user experience.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7edb946 elementor-widget elementor-widget-video\" data-id=\"7edb946\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/gS87puVprIY&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bdf5008 elementor-widget elementor-widget-text-editor\" data-id=\"bdf5008\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Additionally, subtitles can work well for launch videos that include the first glimpse of the product for your viewers.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9c06347 elementor-widget elementor-widget-heading\" data-id=\"9c06347\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Subtitling for Entertainment, Advertising, &amp; Media<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6f9e21 elementor-widget elementor-widget-text-editor\" data-id=\"d6f9e21\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The most significant credit for supporting the art of subtitling should go to the entertainment and media industry. This industry has come a long way. From using subtitles to add to the authenticity of video productions to using subtitles as a \u2018humour\u2019 device. Many content creators on YouTube have embraced subtitling and are employing subtitling experts to ensure they get quality subtitles. They aren\u2019t relying on&nbsp;<a href=\"https:\/\/www.wired.com\/story\/problem-with-youtubes-terrible-closed-craptions\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">YouTube\u2019s inaccurate auto-generated captions<\/a>&nbsp;for their videos.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71fe6b9 elementor-widget elementor-widget-heading\" data-id=\"71fe6b9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Documentaries<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a18d0c elementor-widget elementor-widget-text-editor\" data-id=\"0a18d0c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Documentaries in the media industry typically aim to establish a connection between the viewers and the subject of the documentary. Facial expressions may be considered a universal language \u2013 one that people can understand and relate to without words. However, many studies have found that people speaking languages that have more defined words and phrases for describing emotions, tend to have\u00a0<a href=\"https:\/\/www.nature.com\/articles\/s41598-019-47075-x\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">different facial expressions<\/a>\u00a0compared to others.<\/p><p>Hence, it becomes essential that a documentary like\u00a0<em>Reset<\/em>\u00a0is released with captions in its source language (French) and subtitles in other popularly spoken languages, like English.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a525c81 elementor-widget elementor-widget-video\" data-id=\"a525c81\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/O20e5AIELXE&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f0de41 elementor-widget elementor-widget-text-editor\" data-id=\"1f0de41\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><em>Reset<\/em>\u00a0charts the creation of French dancer and choreographer Benjamin Millepied\u2019s first ballet as the Artistic Director of the Paris Opera Ballet.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-95cf57d elementor-widget elementor-widget-heading\" data-id=\"95cf57d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Short social media videos<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06d4b14 elementor-widget elementor-widget-text-editor\" data-id=\"06d4b14\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The perfect example of a YouTuber promoting inclusivity was when\u00a0<a href=\"https:\/\/www.bbc.com\/news\/newsbeat-30859898\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Tyler Oakley added subtitles<\/a>\u00a0to all his YouTube videos after he was inspired by YouTuber, Rikki Ponter\u2019s campaign that urged producers to make their videos more accessible with subtitles. His community subtitled one of his videos into\u00a0<a href=\"https:\/\/www.socialmediaexaminer.com\/youtube-reach-non-english-speaking-audience-how-to\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">68 languages<\/a>!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b37d5ae elementor-widget elementor-widget-video\" data-id=\"b37d5ae\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/V2cBTlLCKjU&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b9dd12 elementor-widget elementor-widget-text-editor\" data-id=\"7b9dd12\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Besides documentaries and social media videos, OTT (over the top) platforms like Netflix and Amazon Prime Video are also employing the power of quality subtitles to target viewers in different parts of the world. For instance, Netflix\u2019s show\u00a0<em>House of Cards<\/em>\u00a0is great for people who wish to learn Spanish and French relevant to political and business fields.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-98ae24d elementor-widget elementor-widget-heading\" data-id=\"98ae24d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Conclusion<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d41e3b elementor-widget elementor-widget-text-editor\" data-id=\"8d41e3b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elocaz m_b_50\"><p>While the industries mentioned above have been winning the \u2018video content\u2019 game with subtitles, other industries like gaming, law and order, eCommerce, software development, and customer service are also making great strides in embracing subtitles and using them to their advantage.<\/p><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>All major industries are leveraging the use of subtitles to appeal to their foreign audiences with visual content. Find out which industries are ahead. <\/p>\n","protected":false},"author":3,"featured_media":2564,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Win Over Your Audience With Subtitles - Learn From These 5 Industries<\/title>\n<meta name=\"description\" content=\"Travel, eLearning, medicine &amp; healthcare, technical &amp; engineering, and media -here&#039;s how these industries use subtitles to appeal to their audiences.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/translatebyhumans.com\/blog\/5-industries-that-are-winning-over-their-audiences-with-subtitles\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How To Win Over Your Audience With Subtitles - Learn From These Industries\" \/>\n<meta property=\"og:description\" content=\"All major industries are leveraging the use of subtitles to appeal to their foreign audiences with visual content. 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