{"id":19471,"date":"2019-09-19T05:00:00","date_gmt":"2019-09-19T05:00:00","guid":{"rendered":"https:\/\/translatebyhumans.com\/?p=19471"},"modified":"2023-10-19T10:38:24","modified_gmt":"2023-10-19T10:38:24","slug":"6-steps-to-provide-excellent-multilingual-customer-service","status":"publish","type":"post","link":"https:\/\/translatebyhumans.com\/blog\/6-steps-to-provide-excellent-multilingual-customer-service\/","title":{"rendered":"6 Steps to Provide Excellent Multilingual Customer Service"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"19471\" class=\"elementor elementor-19471\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d8be7d6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d8be7d6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-dc23d23 tbh-share-icon\" data-id=\"dc23d23\" data-element_type=\"column\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-73ad349e\" data-id=\"73ad349e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2189802e tbh-author-info elementor-widget elementor-widget-post-info\" data-id=\"2189802e\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/translatebyhumans.com\/wp-content\/plugins\/elementor\/assets\/css\/widget-icon-list.min.css\"><link rel=\"stylesheet\" href=\"https:\/\/translatebyhumans.com\/wp-content\/plugins\/elementor-pro\/assets\/css\/widget-theme-elements.min.css\">\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-a165090 elementor-inline-item\" itemprop=\"author\">\n\t\t\t\t\t\t<a href=\"https:\/\/translatebyhumans.com\/blog\/author\/ruju\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"elementor-avatar\" src=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/03\/Ruju-150x150.png\" alt=\"Picture of Ruju Patel\" loading=\"lazy\">\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-author\">\n\t\t\t\t\t\t\t\t\t\tRuju Patel\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-47b2da2 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/translatebyhumans.com\/2019\/09\/19\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>September 19, 2019<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ff6f16e elementor-widget elementor-widget-text-editor\" data-id=\"6ff6f16e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>A\u00a0<a href=\"https:\/\/www.pwc.com\/us\/en\/advisory-services\/publications\/consumer-intelligence-series\/pwc-consumer-intelligence-series-customer-experience.pdf\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">PwC report<\/a>\u00a0reveals that 86% of consumers are willing to pay a higher price for a product or service if it comes with great customer service.\u00a0When it comes to customer service, empathy and communication are key factors in creating a great customer experience. The best way to combine these factors\u00a0effectively is to be able to speak the customers\u2019 preferred language, thereby encouraging, trust and loyalty.\u00a0Let\u2019s put this into perspective by looking at some figures:\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e489ae3 elementor-widget elementor-widget-image\" data-id=\"7e489ae3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"968\" src=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/09\/Screenshot-2019-09-19-at-6.18.43-PM-846x1024.png\" class=\"attachment-large size-large wp-image-2351\" alt=\"World&#039;s most spoken languages\" srcset=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/09\/Screenshot-2019-09-19-at-6.18.43-PM-846x1024.png 846w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/09\/Screenshot-2019-09-19-at-6.18.43-PM-248x300.png 248w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/09\/Screenshot-2019-09-19-at-6.18.43-PM-768x930.png 768w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/09\/Screenshot-2019-09-19-at-6.18.43-PM.png 891w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49b1833 elementor-widget elementor-widget-text-editor\" data-id=\"49b1833\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>There are roughly 40,000 languages that have been created by humans of which 6,000 to 9,000 are still in use today. Of these thousands,\u00a0<a href=\"https:\/\/multimedia.scmp.com\/culture\/article\/SCMP-printed-graphics-memory\/lonelyGraphics\/201505A51.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">23 languages form the native tongue<\/a>\u00a0of 4.1 billion people across the globe with each language being spoken by at least 50 million people! With the majority of the world population speaking a multitude of different languages, it becomes imperative to embrace linguistic diversity. For any brand to make the switch from local to global, it must take the right measures to satisfy the customer service needs of a global, foreign-speaking audience.<\/p><p>While the numbers above are telling, many businesses are at a loss when it comes to forming a localisation strategy for customer service. Here is everything you need to consider to begin offering support in multiple languages!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2672498 elementor-widget elementor-widget-image\" data-id=\"2672498\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"709\" height=\"777\" src=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/09\/checklist-2.jpg\" class=\"attachment-large size-large wp-image-2364\" alt=\"Multilingual customer service checklist\" srcset=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/09\/checklist-2.jpg 709w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/09\/checklist-2-274x300.jpg 274w\" sizes=\"(max-width: 709px) 100vw, 709px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8444a9e elementor-widget elementor-widget-text-editor\" data-id=\"8444a9e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65cb54fa elementor-widget elementor-widget-heading\" data-id=\"65cb54fa\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h3 class=\"elementor-heading-title elementor-size-default\">Analyse your target audience and their language requirements<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b253d32 elementor-widget elementor-widget-text-editor\" data-id=\"4b253d32\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>If you\u2019ve decided to take the multilingual route, you will likely be faced with the difficult decision of choosing which languages to offer support in.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5361d43 elementor-widget elementor-widget-heading\" data-id=\"5361d43\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Analyse Traffic<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73fc209 elementor-widget elementor-widget-text-editor\" data-id=\"73fc209\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Start by analysing your current data \u2013 if your business is primarily online, track the locations from where you receive the most amount of traffic. Check emails, inquiry call logs and any other sources from which you receive client information. Once you have a list of regions, spend some time researching the content consumption habits of individuals in those regions. While people in some foreign countries are very comfortable using English or another language as a second language, others are not.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f378e4 elementor-widget elementor-widget-heading\" data-id=\"5f378e4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Choose languages to Support based on Demand: <\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f12521b elementor-widget elementor-widget-text-editor\" data-id=\"f12521b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The best way to choose which languages should be catered to on priority is to check where the volume of demand significantly drops in your list. For example, if the difference in demand between English and Spanish is 10% but the difference between Spanish and Italian is 30% with other languages following, you know that your focus should first be on English and Spanish.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-58eadfa elementor-widget elementor-widget-heading\" data-id=\"58eadfa\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Ensure a Fast Turnaround Time<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30df4b6 elementor-widget elementor-widget-text-editor\" data-id=\"30df4b6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Once you have a fair idea of where your existing and prospective business is located, check whether providing prompt and timely service will be a possibility. The thing about taking your business overseas is that you will often be dealing with multiple time zones with not always sufficient people to manage them.\u00a0<\/p><p>Depending on your service model, ensure you have enough time to respond to clients if you plan on using any interactive channels such as email, live chat or phone support. Remember, customer support is an ongoing process, unlike localising a product. Even if you have a largely automated process, you will need to maintain speed and accuracy at all times.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ec8ed5 elementor-widget elementor-widget-heading\" data-id=\"1ec8ed5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Localise your marketing efforts and product offerings<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-002034a elementor-widget elementor-widget-text-editor\" data-id=\"002034a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>You can\u2019t offer support in multiple languages if your product or service is only offered in one language. You must first ensure your product is correctly localised to compliment your customer service efforts.<\/p><p>Your product or service could be anything; a lipstick, an app or even a burger. More likely than not, you will have an online platform such as a website through which it would be available either for direct order or for marketing purposes. Ensure that the user interface has a\u00a0<a href=\"https:\/\/translatebyhumans.com\/blog\/7-best-localization-practices-every-designer-must-follow\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">localised design,<\/a>\u00a0dynamic layout and can be easily adapted to languages that are written from right to left.\u00a0<\/p><p>Let\u2019s take the example of\u00a0<a href=\"https:\/\/www.zomato.com\/ahmedabad\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Zomato<\/a>, a website and app that helps you to discover restaurants, their ratings, and menus in 24 countries across the world. Each restaurant can upload their menu on their Zomato page\/profile. For tourists that are new to a country, it\u2019s culture and cuisine, being able to view menus in their preferred language can be a key differentiator. Although the platform supports 11 languages, individual restaurants don\u2019t often make the most of this functionality.<\/p><p>For instance, Prague is one of the most visited cities in the world. In the city centre, you will often find someone standing outside each restaurant with menus in 3 or 4 languages, including English. Unfortunately, not all of those menus are available on Zomato which is a great disadvantage as many travellers prefer to shortlist eateries before their trips.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-82d6f17 elementor-widget elementor-widget-heading\" data-id=\"82d6f17\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Decide on the extent of multilingual support to offer<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74013b88 elementor-widget elementor-widget-text-editor\" data-id=\"74013b88\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>There are two main ways through which you can offer support \u2013 through human or AI-supported interaction or via self-help tools. Which approach you choose is dependent on your budget, the availability of multilingual support agents and the company\u2019s future vision.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e34b85f elementor-widget elementor-widget-image\" data-id=\"e34b85f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"400\" height=\"448\" src=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/09\/EnglishHotline.jpg\" class=\"attachment-large size-large wp-image-2352\" alt=\"multilingual customer service\" srcset=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/09\/EnglishHotline.jpg 400w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/09\/EnglishHotline-268x300.jpg 268w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39e05bc elementor-widget elementor-widget-heading\" data-id=\"39e05bc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Hiring Native Speakers<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70a8967 elementor-widget elementor-widget-text-editor\" data-id=\"70a8967\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Every time a customer chooses to talk to a representative of a company, chances are that they have already tried various other methods.\u00a0Native speakers understand the cultural nuances that are associated with a language or region and can often pick-up verbal cues that non-native speakers cannot. However, this can often be expensive and you may not always find native speakers of a foreign language, locally.\u00a0<\/p><p>This is a viable option if you need reps to be present in person such as front desk staff or if you need someone to attend to client calls or live chat.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0c95fd elementor-widget elementor-widget-heading\" data-id=\"e0c95fd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Online Self Help<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5bb55b6 elementor-widget elementor-widget-text-editor\" data-id=\"5bb55b6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>According to\u00a0Zendesk, 91% of customers would rather use an online self-help tool like a knowledge base if it were customised according to their needs. The interesting thing to note here is that customers expect customisation and that includes language. No one likes to explain their problems to multiple agents over the phone or stay on hold for countless hours. For the technologically aware and savvy customer, online self-help is a gold mine that\u2019s waiting to be found.\u00a0<\/p><p>Creating a\u00a0<a href=\"https:\/\/translatebyhumans.com\/blog\/multilingual-knowledge-base-basics-and-best-practices\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">multilingual knowledge base<\/a>\u00a0and regularly updating the content is a great way to increase customer satisfaction and reduce the cost of hiring multilingual support reps.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4bda727 elementor-widget elementor-widget-heading\" data-id=\"4bda727\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Choose the right platform to provide multilingual service<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd6f8c6 elementor-widget elementor-widget-text-editor\" data-id=\"fd6f8c6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Technology is the greatest enabler in today\u2019s time. Regardless of the type of support you decide to provide,\u00a0<a href=\"https:\/\/translatebyhumans.com\/blog\/how-to-choose-the-right-customer-service-tool\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">choosing the right customer service tool<\/a>\u00a0will be an activity you will need to carefully engage in.\u00a0<\/p><p>If you are at the nascent stage of your business, you may require only a support ticket system which provides a common team inbox and a customisable knowledge base. For more mature organisations with a full-fledged customer support department, multi-channel support tools with additional features such as live chat, and social media support may be required.<\/p><p>There are numerous tools in the market that support the functions listed above. However, do your research carefully as not all of them can support multiple languages.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10e614c elementor-widget elementor-widget-heading\" data-id=\"10e614c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Communicate according to the local cultural norms<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0231df elementor-widget elementor-widget-text-editor\" data-id=\"d0231df\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Each culture has a specific set of norms that are generally followed and customer service is no exception. Even for regions that speak the same language, such as the U.S and the U.K, the same set of words or phrases can have different meanings. With cultures separated by language, the difference is even greater. For example, in some European and Asian languages, you can address another person both formally and informally depending on their age and your level of familiarity with them. Something as minor as using the informal form while addressing a customer in those cultures can come across as highly disrespectful.&nbsp;<\/p>\n<p>This is where localisation comes into play. Having a thorough understanding of your target market can help reduce cultural errors. One way to do this is by ensuring that all your material is translated and localised by a professional human translator so that the finer aspects of culture are taken care of. Another way is to ensure that your front-line executives are periodically trained to adhere to the cross-cultural best practices of the regions they need to handle.&nbsp;<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1ee3b3 elementor-widget elementor-widget-heading\" data-id=\"c1ee3b3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Find the right localisation partner<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13eaefd elementor-widget elementor-widget-text-editor\" data-id=\"13eaefd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The final step to providing <a href=\"https:\/\/translatebyhumans.com\/en\/services\/translation\/customer-service\/\">multilingual customer service<\/a> is finding a localisation partner that can help you execute your localisation strategy.<\/p><p>A competent language service provider will ensure that all translation and localisation services are carried out only by humans that are experienced and are native speakers of their target language. Furthermore, the agency should offer a Translation Management System (TMS) or separate integrations with customer service tools to help you\u00a0localise customer support. This will minimise any manual effort on your part and help you provide your clients with a seamless customer service experience in a language of their choice.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7feabe4 elementor-widget elementor-widget-image\" data-id=\"7feabe4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"323\" src=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/09\/Shweta-b-01.png\" class=\"attachment-large size-large wp-image-2360\" alt=\"\" srcset=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/09\/Shweta-b-01.png 660w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/09\/Shweta-b-01-300x147.png 300w\" sizes=\"(max-width: 660px) 100vw, 660px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71cfc61 elementor-widget elementor-widget-heading\" data-id=\"71cfc61\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Wrapping Up<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bc6fa91 elementor-widget elementor-widget-text-editor\" data-id=\"7bc6fa91\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>When it comes to global support, you need to start locally. Take small but firm steps in establishing relationships with customers no matter how near or far they are located. Start with offering online and self-help material in different languages. As your business grows, you will be able to address more complicated processes such as in-person multilingual customer care.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Want to impress your clients with an exceptional customer service? Here are some smart tips to win them over with your multilingual customer service.<\/p>\n","protected":false},"author":15,"featured_media":2358,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Checklist For The Ideal Multilingual Customer Service For Your Business<\/title>\n<meta name=\"description\" content=\"A checklist covering the esssential steps for businesses looking to offer multilingual customer service to their global clientele.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/translatebyhumans.com\/blog\/6-steps-to-provide-excellent-multilingual-customer-service\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Checklist For The Ideal Multilingual Customer Service For Your Business\" \/>\n<meta property=\"og:description\" content=\"Want to impress your clients with an exceptional customer service? 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