{"id":19447,"date":"2019-11-07T07:52:00","date_gmt":"2019-11-07T07:52:00","guid":{"rendered":"https:\/\/translatebyhumans.com\/?p=19447"},"modified":"2023-02-07T11:00:15","modified_gmt":"2023-02-07T11:00:15","slug":"4-ecommerce-localisation-challenges-their-solutions","status":"publish","type":"post","link":"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/","title":{"rendered":"4 eCommerce Localisation Challenges &#038; Their Solutions"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"19447\" class=\"elementor elementor-19447\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5bb03a22 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5bb03a22\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6d73297d tbh-share-icon\" data-id=\"6d73297d\" data-element_type=\"column\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-338ceca8\" data-id=\"338ceca8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6cf6aff elementor-widget elementor-widget-tbhtheme-category-listing\" data-id=\"6cf6aff\" data-element_type=\"widget\" data-widget_type=\"tbhtheme-category-listing.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<ul class=\"tbh-category-listing\"><li style=\"background-image: url(https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/05\/international-business.jpg)\"><a href=\"https:\/\/translatebyhumans.com\/blog\/category\/international-business\/\">International Business<\/a><\/li><\/ul>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63baacc0 tbh-author-info elementor-widget elementor-widget-post-info\" data-id=\"63baacc0\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/translatebyhumans.com\/wp-content\/plugins\/elementor\/assets\/css\/widget-icon-list.min.css\"><link rel=\"stylesheet\" href=\"https:\/\/translatebyhumans.com\/wp-content\/plugins\/elementor-pro\/assets\/css\/widget-theme-elements.min.css\">\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-a165090 elementor-inline-item\" itemprop=\"author\">\n\t\t\t\t\t\t<a href=\"https:\/\/translatebyhumans.com\/blog\/author\/aarohi\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"elementor-avatar\" src=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/05\/Aarohi-150x150.png\" alt=\"Picture of Aarohi Pathak\" loading=\"lazy\">\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-author\">\n\t\t\t\t\t\t\t\t\t\tAarohi Pathak\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-47b2da2 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/translatebyhumans.com\/2019\/11\/07\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>November 7, 2019<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-47cf4120 elementor-widget elementor-widget-text-editor\" data-id=\"47cf4120\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Being an eCommerce brand gives you great exposure globally. It positions your products or services in front of an audience that comprises diverse people \u2013 geographically, linguistically, and culturally. However, this diversity calls for necessary localisation measures on your part.<\/p><p>In the previous article of this series, we discussed what we could learn from the <a href=\"https:\/\/translatebyhumans.com\/blog\/4-lessons-in-localization-from-famous-ecommerce-brands\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">mistakes of famous eCommerce brands<\/a>. One of the mistakes they made was\u00a0<em>only<\/em> translating their websites or product listings instead of localising them.<\/p><p>When it comes to eCommerce localisation, cutting corners never wins. A truly localised eCommerce experience makes your customers\u2019 lives easier by helping them scan information, compare prices, and make an informed buying decision. On the other hand, a half-hearted attempt at localisation can result in dissatisfaction among your customers and increased complaints.<\/p><p>Understanding your customers\u2019 language and culture and then adapting your interface to suit their preferences is easier said than done. Localisation, whether for a small business listed on Amazon or an eCommerce enterprise, brings a lot of challenges.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c0b4e4d elementor-widget elementor-widget-heading\" data-id=\"1c0b4e4d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h3 class=\"elementor-heading-title elementor-size-default\">Localising design<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f52a54d elementor-widget elementor-widget-text-editor\" data-id=\"1f52a54d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The common process of designing an eCommerce website involves designing all elements keeping in mind any one particular language. Hence, translating the content into <a href=\"https:\/\/translatebyhumans.com\/en\/languages\/\" target=\"_blank\" rel=\"noopener\">multiple languages<\/a> and trying to set it in the same design, causes technical design issues.<\/p><p>For instance, \u2018buy now\u2019 in French is written this way \u2013\u00a0<em>acheter maintenant<\/em>. As you see, the <a href=\"https:\/\/translatebyhumans.com\/en\/services\/translation\/french\/\" target=\"_blank\" rel=\"noopener\">French translation<\/a> is taking up more space than \u2018buy now\u2019. So, the size of the button will need to be increased for the French website. Similarly, languages that are read from left-to-right need a localised design.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-955f4a4 elementor-widget elementor-widget-text-editor\" data-id=\"955f4a4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Solution:<\/strong><\/p><p>Look for an<a href=\"https:\/\/translatebyhumans.com\/en\/services\/translation\/ecommerce\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">\u00a0eCommerce translation and localisation provider<\/a>\u00a0that offers a bouquet of services like:<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7632f9d9 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"7632f9d9\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"8.659\" height=\"7.55\" viewBox=\"0 0 8.659 7.55\"><path id=\"Path_172\" data-name=\"Path 172\" d=\"M941.947,1737.436a5.215,5.215,0,0,1-4.125,5.129,4.17,4.17,0,0,1-4.278-2.483,3.363,3.363,0,0,1-.147-.434,3.178,3.178,0,0,1-.1-.987c.11-2.23,2.4-3.647,4.476-3.6,2.452.051,4.221.274,4.178,2.379\" transform=\"translate(-933.289 -1735.056)\" fill=\"#271ac6\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Translation into your target languages<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"8.659\" height=\"7.55\" viewBox=\"0 0 8.659 7.55\"><path id=\"Path_172\" data-name=\"Path 172\" d=\"M941.947,1737.436a5.215,5.215,0,0,1-4.125,5.129,4.17,4.17,0,0,1-4.278-2.483,3.363,3.363,0,0,1-.147-.434,3.178,3.178,0,0,1-.1-.987c.11-2.23,2.4-3.647,4.476-3.6,2.452.051,4.221.274,4.178,2.379\" transform=\"translate(-933.289 -1735.056)\" fill=\"#271ac6\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Website and design localisation<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"8.659\" height=\"7.55\" viewBox=\"0 0 8.659 7.55\"><path id=\"Path_172\" data-name=\"Path 172\" d=\"M941.947,1737.436a5.215,5.215,0,0,1-4.125,5.129,4.17,4.17,0,0,1-4.278-2.483,3.363,3.363,0,0,1-.147-.434,3.178,3.178,0,0,1-.1-.987c.11-2.23,2.4-3.647,4.476-3.6,2.452.051,4.221.274,4.178,2.379\" transform=\"translate(-933.289 -1735.056)\" fill=\"#271ac6\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Customer experience (CX) localisation<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d6cda0e elementor-widget elementor-widget-text-editor\" data-id=\"7d6cda0e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>This way the provider will collaborate and communicate with various translators, <a href=\"https:\/\/translatebyhumans.com\/\" target=\"_blank\" rel=\"noopener\">linguistic experts<\/a>, and UI\/UX designers to help to create a consistent, localised experience.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55de4dd elementor-widget elementor-widget-heading\" data-id=\"55de4dd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Exporting translated content<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ce8b23a elementor-widget elementor-widget-text-editor\" data-id=\"2ce8b23a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>In a typical translation and localisation process, you or your team will be required to share, export, and view a lot of files. After approving the content, you\u2019ll be importing this translated content into the platform or system to create a new page or component or update the previous one. In certain cases, your team might also need to convert files in formats compatible with the platform they\u2019re using for the project. For instance, Amazon accepts only tiff, gif, jpeg, and png files for images.<\/p><p>As you might have guessed by now, this process can be extremely tedious and consumes a substantial amount of time. Exporting files and importing translated content doesn\u2019t just add to the amount of time your team spends on each project but also increases the chances of errors while constantly making changes to the content.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-718e29b elementor-widget elementor-widget-text-editor\" data-id=\"718e29b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Solution:<\/strong><\/p><p>The best solution is to collaborate with a <a href=\"https:\/\/translatebyhumans.com\/en\/services\/translation\/\" target=\"_blank\" rel=\"noopener\">translation and localisation services<\/a> company that updates the translated content directly in whichever tool or CMS platform you use.<\/p><p>Another solution for this challenge is to integrate your content management system (CMS) platform with a translation management system (TMS) to eliminate the need for exporting and importing files.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b388f0e elementor-widget elementor-widget-image\" data-id=\"b388f0e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"334\" src=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/tms-05-1024x427.jpg\" class=\"attachment-large size-large wp-image-2526\" alt=\"Translation-management-system\" srcset=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/tms-05-1024x427.jpg 1024w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/tms-05-300x125.jpg 300w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/tms-05-768x320.jpg 768w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/tms-05-1536x640.jpg 1536w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/tms-05-2048x853.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6eb583 elementor-widget elementor-widget-heading\" data-id=\"c6eb583\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Maintaining multiple versions of content<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d12029a elementor-widget elementor-widget-text-editor\" data-id=\"d12029a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Suppose you manage localisation projects for an enterprise or deal with multiple teams involved in one project. In that case, you know exactly how difficult it is to maintain many files. Add to this the fact that there will most certainly be different versions of one file \u2013 for other formats, to reflect the changes made after many rounds of feedback or for different platforms.<\/p><p>For instance, a specific translation file might go to an in-house linguist or professional for verification. Then the product team ensures all facts and figures mentioned in the content are correct.<\/p><p>When these versions are exchanged via email, your team spends a significant amount of time and effort saving and finding files.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d886ff elementor-widget elementor-widget-text-editor\" data-id=\"6d886ff\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Solution:<\/strong><\/p><p>Firstly, choose a localisation provider that offers diverse services. Collaborating with different providers for each project will only make it more cumbersome for your teams to manage all the content.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2cf4493 elementor-widget elementor-widget-image\" data-id=\"2cf4493\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"774\" height=\"1024\" src=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/localization-provider-04-774x1024.jpg\" class=\"attachment-large size-large wp-image-2527\" alt=\"Choosing an eCommerce localization provider\" srcset=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/localization-provider-04-774x1024.jpg 774w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/localization-provider-04-227x300.jpg 227w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/localization-provider-04-768x1016.jpg 768w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/localization-provider-04.jpg 833w\" sizes=\"(max-width: 774px) 100vw, 774px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e8a9632 elementor-widget elementor-widget-text-editor\" data-id=\"e8a9632\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Secondly, a translation management system is also a great way to manage content, approve\/reject content, maintain file versions, and track progress of multiple projects \u2013 all in one place.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-129556e elementor-widget elementor-widget-heading\" data-id=\"129556e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Updating translations periodically<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fa4a2f elementor-widget elementor-widget-text-editor\" data-id=\"2fa4a2f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Whether it&#8217;s product pages or product descriptions on eCommerce sites like Amazon, you will want to update the content as and when it&#8217;s needed. From introducing new features to changing prices \u2013 you&#8217;ll have a requirement to translate the updated content.<\/p><p>Whenever this happens, eCommerce brands have to repeat translation and localisation, including reviewing translated content and updating it in a Content Management System (CMS) platform.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ec8e5b elementor-widget elementor-widget-text-editor\" data-id=\"7ec8e5b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Solution:<\/strong><\/p><p>Provide CMS access to your translation provider to make your team\u2019s life easier and ensure a seamless process. This way, they\u2019ll be able to update content on the platform directly, along with getting it reviewed while it goes live.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e7f47d elementor-widget elementor-widget-heading\" data-id=\"2e7f47d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Conclusion<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3dd720 elementor-widget elementor-widget-text-editor\" data-id=\"c3dd720\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><a href=\"https:\/\/translatebyhumans.com\/en\/services\/translation\/website\/\" target=\"_blank\" rel=\"noopener\">eCommerce localisation<\/a> is easier said than done. If you\u2019re starting from scratch, it\u2019ll involve researching the linguistics and cultural diversity of the target regions, choosing a localisation provider, and building a great localised experience for your customers.<\/p><p>Before you begin your journey of localising your eCommerce platform, identify these challenges in time and solve them with the help of a translation and localisation service provider.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>International Business Being an eCommerce brand gives you great exposure globally. It positions your products or services in front of an audience that comprises diverse people \u2013 geographically, linguistically, and culturally. However, this diversity calls for necessary localisation measures on your part. In the previous article of this series, we discussed what we could learn [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2529,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Quick Solutions For eCommerce Localisation Challenges<\/title>\n<meta name=\"description\" content=\"Localising an eCommerce website or listing can bring a unique set of challenges, including technical and non-technical aspects. Here&#039;s how you can tackle them head-on.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Quick Solutions For Localisation Challenges In eCommerce\" \/>\n<meta property=\"og:description\" content=\"Tackle these unique set of challenges, including technical and non-technical aspects. that arise while localising an eCommerce website or listing.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/\" \/>\n<meta property=\"og:site_name\" content=\"Translate By Humans\u2122\" \/>\n<meta property=\"article:published_time\" content=\"2019-11-07T07:52:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-07T11:00:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/03\/TBH-logo.svg\" \/>\n\t<meta property=\"og:image:width\" content=\"1800\" \/>\n\t<meta property=\"og:image:height\" content=\"506\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Aarohi Pathak\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Quick Solutions For Localisation Challenges In eCommerce\" \/>\n<meta name=\"twitter:description\" content=\"Tackle these unique set of challenges, including technical and non-technical aspects. that arise while localising an eCommerce website or listing.\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Aarohi Pathak\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/\"},\"author\":{\"name\":\"Aarohi Pathak\",\"@id\":\"https:\/\/translatebyhumans.com\/#\/schema\/person\/7d88b91a2bca32351293a79b278168e5\"},\"headline\":\"4 eCommerce Localisation Challenges &#038; Their Solutions\",\"datePublished\":\"2019-11-07T07:52:00+00:00\",\"dateModified\":\"2023-02-07T11:00:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/\"},\"wordCount\":885,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/translatebyhumans.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/Ecomm-3-43.jpg\",\"articleSection\":[\"International Business\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/\",\"url\":\"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/\",\"name\":\"Quick Solutions For eCommerce Localisation Challenges\",\"isPartOf\":{\"@id\":\"https:\/\/translatebyhumans.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/Ecomm-3-43.jpg\",\"datePublished\":\"2019-11-07T07:52:00+00:00\",\"dateModified\":\"2023-02-07T11:00:15+00:00\",\"description\":\"Localising an eCommerce website or listing can bring a unique set of challenges, including technical and non-technical aspects. Here's how you can tackle them head-on.\",\"breadcrumb\":{\"@id\":\"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/#primaryimage\",\"url\":\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/Ecomm-3-43.jpg\",\"contentUrl\":\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/Ecomm-3-43.jpg\",\"width\":1800,\"height\":506,\"caption\":\"\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/translatebyhumans.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"International Business\",\"item\":\"https:\/\/translatebyhumans.com\/blog\/category\/international-business\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"4 eCommerce Localisation Challenges &#038; Their Solutions\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/translatebyhumans.com\/#website\",\"url\":\"https:\/\/translatebyhumans.com\/\",\"name\":\"Translate By Humans\u2122\",\"description\":\"Professional Human Translation Services\",\"publisher\":{\"@id\":\"https:\/\/translatebyhumans.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/translatebyhumans.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/translatebyhumans.com\/#organization\",\"name\":\"Translate By Humans\",\"url\":\"https:\/\/translatebyhumans.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/translatebyhumans.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/04\/logo-12-02.png\",\"contentUrl\":\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/04\/logo-12-02.png\",\"width\":502,\"height\":209,\"caption\":\"Translate By Humans\"},\"image\":{\"@id\":\"https:\/\/translatebyhumans.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/translatebyhumans.com\/#\/schema\/person\/7d88b91a2bca32351293a79b278168e5\",\"name\":\"Aarohi Pathak\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/translatebyhumans.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/05\/Aarohi-150x150.png\",\"contentUrl\":\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/05\/Aarohi-150x150.png\",\"caption\":\"Aarohi Pathak\"},\"description\":\"Aarohi Pathak is the Senior Content Writer at Translate By Humans. A former English literature student, she believes that the world's best stories are yet to be written. Given a choice, Aarohi happily wears the copywriter's hat and combines words that drive action. She has previously written content for the finance and insurance, FMCG, and technology industries. When she's not writing, Aarohi spends time collecting mugs, reading, and checking TV series off her 'to watch' list.\",\"sameAs\":[\"https:\/\/in.linkedin.com\/in\/aarohi-pathak-13152913a\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Quick Solutions For eCommerce Localisation Challenges","description":"Localising an eCommerce website or listing can bring a unique set of challenges, including technical and non-technical aspects. Here's how you can tackle them head-on.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/","og_locale":"en_US","og_type":"article","og_title":"Quick Solutions For Localisation Challenges In eCommerce","og_description":"Tackle these unique set of challenges, including technical and non-technical aspects. that arise while localising an eCommerce website or listing.","og_url":"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/","og_site_name":"Translate By Humans\u2122","article_published_time":"2019-11-07T07:52:00+00:00","article_modified_time":"2023-02-07T11:00:15+00:00","og_image":[{"width":1800,"height":506,"url":"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/03\/TBH-logo.svg","type":"image\/jpeg"}],"author":"Aarohi Pathak","twitter_card":"summary_large_image","twitter_title":"Quick Solutions For Localisation Challenges In eCommerce","twitter_description":"Tackle these unique set of challenges, including technical and non-technical aspects. that arise while localising an eCommerce website or listing.","twitter_misc":{"Written by":"Aarohi Pathak","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/#article","isPartOf":{"@id":"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/"},"author":{"name":"Aarohi Pathak","@id":"https:\/\/translatebyhumans.com\/#\/schema\/person\/7d88b91a2bca32351293a79b278168e5"},"headline":"4 eCommerce Localisation Challenges &#038; Their Solutions","datePublished":"2019-11-07T07:52:00+00:00","dateModified":"2023-02-07T11:00:15+00:00","mainEntityOfPage":{"@id":"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/"},"wordCount":885,"commentCount":0,"publisher":{"@id":"https:\/\/translatebyhumans.com\/#organization"},"image":{"@id":"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/#primaryimage"},"thumbnailUrl":"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/Ecomm-3-43.jpg","articleSection":["International Business"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/","url":"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/","name":"Quick Solutions For eCommerce Localisation Challenges","isPartOf":{"@id":"https:\/\/translatebyhumans.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/#primaryimage"},"image":{"@id":"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/#primaryimage"},"thumbnailUrl":"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/Ecomm-3-43.jpg","datePublished":"2019-11-07T07:52:00+00:00","dateModified":"2023-02-07T11:00:15+00:00","description":"Localising an eCommerce website or listing can bring a unique set of challenges, including technical and non-technical aspects. Here's how you can tackle them head-on.","breadcrumb":{"@id":"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/#primaryimage","url":"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/Ecomm-3-43.jpg","contentUrl":"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2019\/11\/Ecomm-3-43.jpg","width":1800,"height":506,"caption":""},{"@type":"BreadcrumbList","@id":"https:\/\/translatebyhumans.com\/blog\/4-ecommerce-localization-challenges-their-solutions\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/translatebyhumans.com\/"},{"@type":"ListItem","position":2,"name":"International Business","item":"https:\/\/translatebyhumans.com\/blog\/category\/international-business\/"},{"@type":"ListItem","position":3,"name":"4 eCommerce Localisation Challenges &#038; Their Solutions"}]},{"@type":"WebSite","@id":"https:\/\/translatebyhumans.com\/#website","url":"https:\/\/translatebyhumans.com\/","name":"Translate By Humans\u2122","description":"Professional Human Translation Services","publisher":{"@id":"https:\/\/translatebyhumans.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/translatebyhumans.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/translatebyhumans.com\/#organization","name":"Translate By Humans","url":"https:\/\/translatebyhumans.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/translatebyhumans.com\/#\/schema\/logo\/image\/","url":"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/04\/logo-12-02.png","contentUrl":"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/04\/logo-12-02.png","width":502,"height":209,"caption":"Translate By Humans"},"image":{"@id":"https:\/\/translatebyhumans.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/translatebyhumans.com\/#\/schema\/person\/7d88b91a2bca32351293a79b278168e5","name":"Aarohi Pathak","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/translatebyhumans.com\/#\/schema\/person\/image\/","url":"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/05\/Aarohi-150x150.png","contentUrl":"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/05\/Aarohi-150x150.png","caption":"Aarohi Pathak"},"description":"Aarohi Pathak is the Senior Content Writer at Translate By Humans. A former English literature student, she believes that the world's best stories are yet to be written. Given a choice, Aarohi happily wears the copywriter's hat and combines words that drive action. She has previously written content for the finance and insurance, FMCG, and technology industries. When she's not writing, Aarohi spends time collecting mugs, reading, and checking TV series off her 'to watch' list.","sameAs":["https:\/\/in.linkedin.com\/in\/aarohi-pathak-13152913a"]}]}},"_links":{"self":[{"href":"https:\/\/translatebyhumans.com\/wp-json\/wp\/v2\/posts\/19447"}],"collection":[{"href":"https:\/\/translatebyhumans.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/translatebyhumans.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/translatebyhumans.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/translatebyhumans.com\/wp-json\/wp\/v2\/comments?post=19447"}],"version-history":[{"count":0,"href":"https:\/\/translatebyhumans.com\/wp-json\/wp\/v2\/posts\/19447\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/translatebyhumans.com\/wp-json\/wp\/v2\/media\/2529"}],"wp:attachment":[{"href":"https:\/\/translatebyhumans.com\/wp-json\/wp\/v2\/media?parent=19447"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/translatebyhumans.com\/wp-json\/wp\/v2\/categories?post=19447"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/translatebyhumans.com\/wp-json\/wp\/v2\/tags?post=19447"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}