{"id":18633,"date":"2020-10-01T03:06:00","date_gmt":"2020-10-01T03:06:00","guid":{"rendered":"https:\/\/translatebyhumans.com\/?p=18633"},"modified":"2022-01-31T10:19:57","modified_gmt":"2022-01-31T10:19:57","slug":"4-reasons-why-you-must-subtitle-your-virtual-events","status":"publish","type":"post","link":"https:\/\/translatebyhumans.com\/blog\/4-reasons-why-you-must-subtitle-your-virtual-events\/","title":{"rendered":"4 Reasons Why You Must Subtitle Your Virtual Events"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"18633\" class=\"elementor elementor-18633\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4fe4104b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4fe4104b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5ef8c40e tbh-share-icon\" data-id=\"5ef8c40e\" data-element_type=\"column\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-580ac0ad\" data-id=\"580ac0ad\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b4b29e2 elementor-widget elementor-widget-tbhtheme-category-listing\" data-id=\"b4b29e2\" data-element_type=\"widget\" data-widget_type=\"tbhtheme-category-listing.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<ul class=\"tbh-category-listing\"><li style=\"background-image: url(https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/05\/subtitling-tag.jpg)\"><a href=\"https:\/\/translatebyhumans.com\/blog\/category\/subtitling\/\">Subtitling<\/a><\/li><\/ul>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3afc4ece tbh-author-info elementor-widget elementor-widget-post-info\" data-id=\"3afc4ece\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/translatebyhumans.com\/wp-content\/plugins\/elementor\/assets\/css\/widget-icon-list.min.css\"><link rel=\"stylesheet\" href=\"https:\/\/translatebyhumans.com\/wp-content\/plugins\/elementor-pro\/assets\/css\/widget-theme-elements.min.css\">\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-a165090 elementor-inline-item\" itemprop=\"author\">\n\t\t\t\t\t\t<a href=\"https:\/\/translatebyhumans.com\/blog\/author\/aarohi\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"elementor-avatar\" src=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/05\/Aarohi-150x150.png\" alt=\"Picture of Aarohi Pathak\" loading=\"lazy\">\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-author\">\n\t\t\t\t\t\t\t\t\t\tAarohi Pathak\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-47b2da2 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/translatebyhumans.com\/2020\/10\/01\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>October 1, 2020<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6de18d9 elementor-widget elementor-widget-text-editor\" data-id=\"6de18d9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Brand, enterprises, and industry giants utilise offline events to network, make announcements, recognise and reward achievers, and hold insightful discussions. However, this year they\u2019re facing a unique challenge. The COVID19 social distancing rules mandated by various administrative bodies prevent organisers from holding such events. Virtual calls and meeting software have provided them with an alternative.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60a920f elementor-widget elementor-widget-text-editor\" data-id=\"60a920f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Since offline events have geographical restrictions, only a select group of people can attend them. With the shift to virtual platforms, these events are open to a broad, diverse audience that comes from different places and speaks different languages. So, accessibility of your virtual events becomes crucial. If you wish to hold a successful virtual event during these times, you must take specific steps to ensure that you have made it as easy as possible for them to participate.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a611760 elementor-widget elementor-widget-image\" data-id=\"1a611760\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.wildapricot.com\/blog\/virtual-event-statistics\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"738\" src=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2020\/10\/virtual-events.jpg\" class=\"attachment-large size-large wp-image-4044\" alt=\"virtual events subtitling statistics\" srcset=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2020\/10\/virtual-events.jpg 1001w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2020\/10\/virtual-events-300x277.jpg 300w, https:\/\/translatebyhumans.com\/wp-content\/uploads\/2020\/10\/virtual-events-768x709.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Source<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e18177d elementor-widget elementor-widget-text-editor\" data-id=\"e18177d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>For instance, you can tell from your RSVP list that people from various parts of Canada are interested in attending your event. Since French is one of Canada\u2019s official languages, many people will likely be native French speakers. If your entire event is in English, the language barrier might discourage them or prevent them from participating in the event actively. Employing language services for your virtual event will help you provide them with a good experience.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f80752 elementor-widget elementor-widget-text-editor\" data-id=\"2f80752\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Remote conference interpretation is a good option for virtual webinars and discussions where content cannot be prepared beforehand. In the case of virtual conferences and presentations, speakers have their content ready ahead. Adding subtitles to prepared content or pre-recorded content will help you in various ways. Let\u2019s find out.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fb25f5c elementor-widget elementor-widget-heading\" data-id=\"6fb25f5c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h3 class=\"elementor-heading-title elementor-size-default\">Conquering language barriers with subtitles<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4453ec47 elementor-widget elementor-widget-text-editor\" data-id=\"4453ec47\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As clich\u00e9 as this sounds, language barriers can affect the level of participation of your viewers and, in some cases, the effectiveness of your speakers. If you have hosted virtual events before, there\u2019s a high chance that you have a multilingual audience. For instance, more than\u00a0<a href=\"https:\/\/www.cal.org\/caela\/tools\/program_development\/elltoolkit\/PartI-1AdultNon-native.pdf\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\" (opens in a new tab)\">35 million adults in the USA are ESL<\/a>\u00a0(English as a Second Languages) speakers \u2013 in other words, their native language is not English. Attending a virtual event in English can prevent them from understanding the topic correctly or following the panellists\u2019 discussion.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2061158 elementor-widget elementor-widget-text-editor\" data-id=\"2061158\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Hosts tend to choose speakers as per their ability to communicate well in English. Consequently, certain speakers who might have in-depth knowledge about the event\u2019s topic but don\u2019t possess good spoken English skills don\u2019t get an opportunity to speak very often.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f18331 elementor-widget elementor-widget-text-editor\" data-id=\"9f18331\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Adding subtitles can solve both these issues. Some virtual event platforms or software let you add a variable at the beginning of the event, which helps the participants choose a language preference. As per their choice, the platform or software shows them the subtitles for their language.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf9156e elementor-widget elementor-widget-heading\" data-id=\"cf9156e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Accessibility for Deaf or Hard of Hearing (DHH) participants<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d5a620 elementor-widget elementor-widget-text-editor\" data-id=\"4d5a620\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>When it comes to any content available on the internet today, accessibility is essential. The ease with which any person with an internet connection and a device can read, view, or listen to your content determines whether your content is accessible. Not allowing people to consume the content in their language is one aspect of accessibility. Another aspect is not allowing people with hearing loss or disability to consume your content.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ceb13a9 elementor-widget elementor-widget-text-editor\" data-id=\"ceb13a9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Various administrative bodies worldwide have passed laws and regulations to help the deaf or hard-of-hearing (DHH) gain equal access to content, including the Americans with Disabilities Act (ADA) and the UK\u2019s Communications Act 2003. However, they still haven\u2019t been able to regulate online content.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57c37be elementor-widget elementor-widget-text-editor\" data-id=\"57c37be\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.nidcd.nih.gov\/health\/statistics\/quick-statistics-hearing\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\" (opens in a new tab)\">Around 15% of American adults<\/a>\u00a0aged 18 or above have reported having some trouble with hearing. Adding\u00a0<a href=\"https:\/\/translatebyhumans.com\/en\/services\/subtitling\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"multilingual subtitles to your event (opens in a new tab)\">multilingual subtitles to your event<\/a>\u00a0will help you promote it to your DHH participants. Making your events accessible positions you or your brand as \u2018inclusive\u2019 as your content is available for anyone to consume \u2013 irrespective of their native language or other limitations.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ca78df elementor-widget elementor-widget-heading\" data-id=\"6ca78df\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Getting ahead of tech glitches & background noise<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aff4afb elementor-widget elementor-widget-text-editor\" data-id=\"aff4afb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Whether a virtual event is conducted smoothly depends on a lot of things \u2013 internet connection, picture or video quality, sound quality, the speakers\u2019 surroundings, etc. In other words, everything that can go wrong will go wrong. As a thumb rule, you must ensure that you\u2019re prepared for such issues.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23989d7 elementor-widget elementor-widget-text-editor\" data-id=\"23989d7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>While you can instruct your speakers to ensure their set-up is in a quiet room (with no background noise), they can\u2019t control all the elements. If there is any background noise, viewers might not be able to hear the speaker clearly. This is where subtitles do a great job of keeping viewers from losing interest. Similarly, if a viewer is watching an event where there is a lot of noise, they can choose to turn the sound off and follow the discussion with the subtitles.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93a5b79 elementor-widget elementor-widget-text-editor\" data-id=\"93a5b79\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Pre-recorded videos with subtitles are a great idea, too. In case the speaker\u2019s internet connection doesn\u2019t work well during the event, the host can play their pre-recorded video. This gives them enough time to resolve the internet issue and not waste their viewers\u2019 time.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5fcf02 elementor-widget elementor-widget-heading\" data-id=\"d5fcf02\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Promoting the event after it\u2019s over<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40543a2 elementor-widget elementor-widget-text-editor\" data-id=\"40543a2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Recording the entire event and sharing it is a good idea for two reasons. If there are some people interested in attending your event but weren\u2019t unable to register, they would have a second chance of watching the event. Two, some of the registered participants might have missed some segments due to a bad internet connection or for any other reason. They could watch it again.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-477db1b elementor-widget elementor-widget-text-editor\" data-id=\"477db1b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Uploading the recorded event on one of your website\u2019s landing pages will help you bring traffic to the page \u2013 even after the event is over. On the other hand, adding\u00a0<a href=\"https:\/\/translatebyhumans.com\/blog\/10-factors-that-affect-pricing-of-multilingual-subtitling-services\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"multilingual subtitles (opens in a new tab)\">multilingual subtitles<\/a>\u00a0will help you increase your SEO ranking. When you upload the subtitles to your video, the search engines crawl the files like they do with other text (video\u2019s text, description, etc.). This not only adds to your keyword density and keyword diversity but also enables your website to rank for keywords in various languages (read: local SEO).<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-acaa7bd elementor-widget elementor-widget-heading\" data-id=\"acaa7bd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Conclusion<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10a1ecf elementor-widget elementor-widget-text-editor\" data-id=\"10a1ecf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Holding events virtually is a great way to market yourself and your brand to an international audience. However, the way you produce and present your content to your audience will determine whether you are ready to go global.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Since they are not geographically restricted, virtual events have a diverse audience. To engage a diverse audience, you must employ all resources and tools to make them accessible &#8211; including subtitles.<\/p>\n","protected":false},"author":3,"featured_media":4045,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Powerful Reasons Why You Should Subtitle Your Virtual Events<\/title>\n<meta name=\"description\" content=\"Given the current pandemic situation, professionals and organisations are utilising virtual events to stay connected with and engage their audience.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/translatebyhumans.com\/blog\/4-reasons-why-you-must-subtitle-your-virtual-events\/\" \/>\n<meta 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