{"id":18282,"date":"2020-11-05T03:54:00","date_gmt":"2020-11-05T03:54:00","guid":{"rendered":"https:\/\/translatebyhumans.com\/?p=18282"},"modified":"2022-01-27T12:08:57","modified_gmt":"2022-01-27T12:08:57","slug":"why-automated-subtitles-can-never-beat-human-subtitles","status":"publish","type":"post","link":"https:\/\/translatebyhumans.com\/blog\/why-automated-subtitles-can-never-beat-human-subtitles\/","title":{"rendered":"Why Automated Subtitles Can Never Beat Human Subtitles"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"18282\" class=\"elementor elementor-18282\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-397f9d02 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"397f9d02\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6bad3498 tbh-share-icon\" data-id=\"6bad3498\" data-element_type=\"column\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-411c95da\" data-id=\"411c95da\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e87a240 elementor-widget elementor-widget-tbhtheme-category-listing\" data-id=\"e87a240\" data-element_type=\"widget\" data-widget_type=\"tbhtheme-category-listing.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<ul class=\"tbh-category-listing\"><li style=\"background-image: url(https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/05\/human-vs-machine.jpg)\"><a href=\"https:\/\/translatebyhumans.com\/blog\/category\/human-vs-machine\/\">Human vs Machine<\/a><\/li><li style=\"background-image: url(https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/05\/subtitling-tag.jpg)\"><a href=\"https:\/\/translatebyhumans.com\/blog\/category\/subtitling\/\">Subtitling<\/a><\/li><\/ul>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18ddd1fe tbh-author-info elementor-widget elementor-widget-post-info\" data-id=\"18ddd1fe\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/translatebyhumans.com\/wp-content\/plugins\/elementor\/assets\/css\/widget-icon-list.min.css\"><link rel=\"stylesheet\" href=\"https:\/\/translatebyhumans.com\/wp-content\/plugins\/elementor-pro\/assets\/css\/widget-theme-elements.min.css\">\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-a165090 elementor-inline-item\" itemprop=\"author\">\n\t\t\t\t\t\t<a href=\"https:\/\/translatebyhumans.com\/blog\/author\/aarohi\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"elementor-avatar\" src=\"https:\/\/translatebyhumans.com\/wp-content\/uploads\/2021\/05\/Aarohi-150x150.png\" alt=\"Picture of Aarohi Pathak\" loading=\"lazy\">\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-author\">\n\t\t\t\t\t\t\t\t\t\tAarohi Pathak\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-47b2da2 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/translatebyhumans.com\/2020\/11\/05\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>November 5, 2020<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10aa9db1 elementor-widget elementor-widget-text-editor\" data-id=\"10aa9db1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Subtitling has been helping\u00a0 us communicate with each other, present our unique ideas, open doors to unfamiliar cultures around the world, be on top of global news, and promote diversity (professionally and personally). Today, if a brand puts out a video on its social platforms, a considerable section of its audience depends on the subtitles to understand their message. So, what happens when there are errors in their subtitles?<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6497be elementor-widget elementor-widget-html\" data-id=\"e6497be\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<blockquote class=\"twitter-tweet tw-align-center\">\r\n  <p lang=\"en\" dir=\"ltr\">\r\n    &#39;Queuing&#39;... I said &#39;queuing&#39; \ud83d\ude2c<br \/>Well spotted by\r\n    <a href=\"https:\/\/twitter.com\/james_seber?ref_src=twsrc%5Etfw\"\r\n      >@james_seber<\/a\r\n    >\r\n    this morning\r\n    <a href=\"https:\/\/twitter.com\/BBCBreakfast?ref_src=twsrc%5Etfw\"\r\n      >@BBCBreakfast<\/a\r\n    >\r\n    <a href=\"https:\/\/twitter.com\/mrdanwalker\/status\/881774956023083008\/photo\/1\">pic.twitter.com\/ZfLfqMFL3a<\/a>\r\n  <\/p>\r\n  &mdash; Dan Walker (@mrdanwalker)\r\n  <a\r\n    href=\"https:\/\/twitter.com\/mrdanwalker\/status\/881774956023083008?ref_src=twsrc%5Etfw\"\r\n    >July 3, 2017<\/a\r\n  >\r\n<\/blockquote>\r\n<script\r\n  async\r\n  src=\"https:\/\/platform.twitter.com\/widgets.js\"\r\n  charset=\"utf-8\"\r\n><\/script>\r\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6813f5 elementor-widget elementor-widget-text-editor\" data-id=\"c6813f5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>While #SubtitleFails has helped all of us accept and laugh at the errors in our subtitles, it raises an important question \u2013 how much are we willing to invest in subtitling our visual content?<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f13b4b7 elementor-widget elementor-widget-text-editor\" data-id=\"f13b4b7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The\u00a0<a href=\"https:\/\/translatebyhumans.com\/blog\/decoding-the-art-of-subtitling\/\">art of subtitling<\/a>\u00a0has found great utility and a special place in the global marketplace today. Filmmakers use subtitles to increase their reach among the foreign audience \u2013 a great example being this year\u2019s Oscar winner Parasite, a Korean movie.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c9011b1 elementor-widget elementor-widget-text-editor\" data-id=\"c9011b1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Video content creators, on platforms like\u00a0<a href=\"https:\/\/translatebyhumans.com\/blog\/4-benefits-of-adding-subtitles-to-your-youtube-videos\/\">YouTube, add subtitles<\/a>\u00a0to reach their foreign fans and increase their local search rankings. Trainers and training companies use subtitles in their videos to help them train their foreign clients\u2019 teams. Global brands use subtitles for all the videos that are part of their hiring, onboarding, induction, training, liaising, legal, business, and marketing processes.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d591a6 elementor-widget elementor-widget-text-editor\" data-id=\"8d591a6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Whether one should utilize a machine or a human for subtitling their content, is a matter of debate. Machine or automated subtitles are quick and require less monetary investment. On the other hand, utilizing human subtitling experts might need some more time and monetary investment on your part. But what about the quality of subtitles? In this article, I will discuss why choosing human subtitling experts or a&nbsp;<a href=\"https:\/\/translatebyhumans.com\/en\/services\/subtitling\/\">human subtitling company<\/a>, will pay off. Also, I\u2019ve got some great examples of videos, movies, shows, and more where human subtitling saved the day!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25515c7 elementor-widget elementor-widget-heading\" data-id=\"25515c7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h3 class=\"elementor-heading-title elementor-size-default\">To subtitle or not to subtitle.<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5d17e8 elementor-widget elementor-widget-text-editor\" data-id=\"a5d17e8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Sometimes choosing not to subtitles specific segments of a movie, show or a video can have a significant impact. The other day I was watching a Netflix Original show Emily in Paris, where the protagonist Emily bags her dream job as a marketing executive for a famous brand in France. Since she cannot speak French, there are many instances where her colleagues say something in French, and she doesn\u2019t understand them.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ea7bffd elementor-widget elementor-widget-video\" data-id=\"4ea7bffd\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/mfnU00cpr44&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-widget-video .elementor-widget-container{overflow:hidden;transform:translateZ(0)}.elementor-widget-video .elementor-wrapper{aspect-ratio:var(--video-aspect-ratio)}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{height:100%;width:100%;display:flex;border:none;background-color:#000}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-wrapper{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .elementor-open-inline .elementor-custom-embed-image-overlay{position:absolute;top:0;right:0;bottom:0;left:0;background-size:cover;background-position:50%}.elementor-widget-video .elementor-custom-embed-image-overlay{cursor:pointer;text-align:center}.elementor-widget-video .elementor-custom-embed-image-overlay:hover .elementor-custom-embed-play i{opacity:1}.elementor-widget-video .elementor-custom-embed-image-overlay img{display:block;width:100%;aspect-ratio:var(--video-aspect-ratio);-o-object-fit:cover;object-fit:cover;-o-object-position:center center;object-position:center center}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-custom-embed-image-overlay{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-custom-embed-image-overlay img{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .e-hosted-video .elementor-video{-o-object-fit:cover;object-fit:cover}.e-con-inner>.elementor-widget-video,.e-con>.elementor-widget-video{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61cb044 elementor-widget elementor-widget-text-editor\" data-id=\"61cb044\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>If you watch it with subtitles, you\u2019ll realize that there are no subtitles for when Emily\u2019s colleagues talk to her in French. Now, why is that? The creators of the show wanted the viewers to feel the same confusion that Emily felt when she failed to understand French. A machine would have been unable to make this distinction and would have created subtitles for all languages.\u00a0<a href=\"https:\/\/translatebyhumans.com\/blog\/5-times-netflix-nailed-foreign-language-subtitling\/\">Netflix\u2019s subtitling<\/a>\u00a0experts understood the context of the show and created subtitles that had the desired effect on viewers \u2013 one which the show\u2019s creators were aiming for.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5655cac elementor-widget elementor-widget-heading\" data-id=\"5655cac\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Mixed languages<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c30992 elementor-widget elementor-widget-text-editor\" data-id=\"6c30992\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Subtitling movies, shows, and other video content that has characters speaking multiple languages is a huge challenge. When there is more than one language involved, machine or automated translation becomes difficult. Your team must identify different language blocks and put them through the correct translation systems to get subtitles. Add to this the fact that the machine will fail to understand the context. So, you can expect some errors in translation.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a7cb8f elementor-widget elementor-widget-text-editor\" data-id=\"7a7cb8f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>On the other hand, subtitling experts will ensure that they understand the context and translate the dialogues to match it. For instance, the Hindi movie Chennai Express has characters talking in both Hindi and Tamil. Since it was a romantic-comedy movie, the experts used subtitles to convey the humor to English-speaking viewers.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1920a53 elementor-widget elementor-widget-heading\" data-id=\"1920a53\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Getting the cultural nuances right<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fbf5e40 elementor-widget elementor-widget-text-editor\" data-id=\"fbf5e40\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Subtitling isn\u2019t just about translating the dialogues and adding them to the final version. It is a process that demands a lot of involvement on the part of the subtitling experts. They must put themselves in the target viewers\u2019 shoes and create subtitles that\u2019ll make sense to them. For instance, if a character in an American show uses the word \u2018cookie\u2019, machine translation will identify that word and keep it in the UK subtitles. However, an expert will know that a \u2018cookie\u2019 in the UK is called a \u2018biscuit.\u2019<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13653f5 elementor-widget elementor-widget-video\" data-id=\"13653f5\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/e33vwOw8jl0&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65b8ded elementor-widget elementor-widget-text-editor\" data-id=\"65b8ded\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Similarly, if an Indian character says \u2018as high as the Himalayas\u2019, the expert might translate it to \u2018as high as the Eiffel Tower\u2019 for the French audience. These little details add a lot to the viewing experience.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-308d8ef elementor-widget elementor-widget-heading\" data-id=\"308d8ef\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Literally? No thanks.<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d9eae54 elementor-widget elementor-widget-text-editor\" data-id=\"d9eae54\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Every language and culture has many phrases that we\u2019ve come to use to express certain emotions or ideas. In the USA, \u2018you bet\u2019 is a way of saying \u2018definitely\u2019 or \u2018sure.\u2019 Similarly, \u2018beats me\u2019 can be used to say \u2018I don\u2019t know\u2019 or \u2018I don\u2019t understand.\u2019 Machines cannot understand the context and hence, end up translating the dialogues literally.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa5fda3 elementor-widget elementor-widget-text-editor\" data-id=\"aa5fda3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>When the American movie&nbsp;<a href=\"https:\/\/metro.co.uk\/2018\/04\/28\/korean-moviegoers-complain-of-mistranslation-of-avengers-dialogue-7504548\/\" target=\"_blank\" rel=\"nofollow noopener\">Avengers: Infinity War released in Korea<\/a>, all Avenger fans waited patiently to catch their favourite movie. However, they were so disappointed with the quality of the subtitles that they started a petition. Apart from the literal translation of swear words used by the movie\u2019s characters, Doctor Strange\u2019s popular \u2018end game\u2019 dialogue was translated into Korean as \u2018we\u2019re doomed.\u2019<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0aa3c40 elementor-widget elementor-widget-video\" data-id=\"0aa3c40\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/lg-h3eopyEM&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9f19ab elementor-widget elementor-widget-heading\" data-id=\"e9f19ab\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Technical errors<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9c1492 elementor-widget elementor-widget-text-editor\" data-id=\"e9c1492\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Machine or automated subtitles miss out on a lot of technicalities that are essential to the viewing experience. For instance, many compound words are absent in machine translation systems. Compound words can either be hyphenated (like mother-in-law), open (like ice cream) or closed (like volleyball).<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d145c13 elementor-widget elementor-widget-text-editor\" data-id=\"d145c13\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Similarly, machine systems translate every word from the source language \u2013 even when they are unnecessary. Human subtitling experts, on the other hand, identify the unnecessary, repeated words and don\u2019t translate them to maintain the optimal length of the subtitles.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-585f2d9 elementor-widget elementor-widget-heading\" data-id=\"585f2d9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Conclusion<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-294de13 elementor-widget elementor-widget-text-editor\" data-id=\"294de13\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elocaz m_b_50\"><p>The impact your movie, show, or video has on a foreign audience depends mostly on the quality of subtitles. They are an essential component of the viewing experience, and that\u2019s why popular brands, OTT platforms (like Netflix, Disney + Hotstar, Amazon Prime Video), etc. trust human subtitling services or experts to translate visual content into the viewer\u2019s context.<\/p><\/div><div class=\"alf_grd_sec gry_clr\"><div class=\"clearfix\">\u00a0<\/div><\/div><div class=\"extra-content m_b_50\">\u00a0<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Mistranslated subtitles are one of the major reasons why your foreign viewers would stop watching your videos. Here&#8217;s how you ensure that you are always on the top of your subtitling game.<\/p>\n","protected":false},"author":3,"featured_media":4150,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51,11],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Automated Subtitles Vs. Human Subtitles - How To Ensure Quality<\/title>\n<meta name=\"description\" content=\"As they say, &#039;Good subtitles can&#039;t save a bad movie. 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